This month the Annual Trademarks Report published by Thomson Compumark was released, highlighting the latest trends and patterns in the types of trademarks being registered throughout the globe. The most interesting element from this year’s report, utilizing statistics from 186 countries, is the growing activity of trademark registration in China, which grew 71% in 2014 from its position in 2013. To put this in perspective, China registered 1.7 million trademarks last year, which is six times that of the U.S. and more than all of the top ten countries combined.
Countries that have previously experienced registration growth in years past were found to have experienced a decline in 2014, most notably Turkey and India down 18% and 12%, respectively. Other large emerging markets that saw only between 1% and 5% were Brazil, South Korea, and Mexico. As for developed markets, Japan saw a 6% decline, with the only a 2% growth in the U.S. and 1% in France.
Pulling this back around to the beverage world, one of the most intriguing takeaways from this year’s report was that coffee and tea grew 21% with 280,000 trademarks registered pushing pharmaceuticals out from the top five classes that saw the most growth. The report attributes this to exotic teas becoming one of the trendiest beverages in the world coupled with the World Coffee Organization slating coffee consumption to rise 25% over the next 5 years.
You can take a look at the report here which provides simple and informative graphics on these trends.
If you wish to move forward with a trademark of your own, please contact the Law Office of Jordan Reis Cohen.